About

Me21

Hi, I’m Ed.  I’ve been an academic at Newcastle Business School since 2012. Prior to this I founded an online affiliate marketing company and a web design consultancy. I have a PhD in networked innovation and lead a postgraduate course entitled ‘Strategic Management for Competitive Advantage’. Check out my university profile here.

I have presented research at several national and international management events, and am a frequent writer & reviewer for the British Academy of Management. My current research interests include digital and sustainable entrepreneurship. I lead a group of 200+ entrepreneurs and aspiring entrepreneurs dedicated to growing their businesses in the North East of England.

I am also involved in a series of innovative enterprise and consultancy-based projects within Northumbria University. These courses see our students launch their own businesses and complete live consultancy projects for established Multinationals and SME’s. If you’re interested in working together please send an email to ed.cottam@northumbria.ac.uk.